Success is a Choice. All of us have reasons we want to do well. The late great business philosopher and speaker Jim Rohn was so fond of saying one of the reasons people struggle in life and business is that they do not have a list of reasons. Reasons to do well. I think this…
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After looking at other successful chiropractic, physical therapy or pain management practices (whichever happens to be your specialty), you see that they are having the most success with a mix of 75% online and social media (a blog, an ezine with an opt-in option, Facebook, etc.) and 25% direct mail marketing. You run the numbers and predict that a similar campaign targeting your target patient population will increase your referrals by 25% over six months.
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You’ll need a blueprint for design, and a very solid business model to situate yourself for success in private practice.
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We’re sharing some additional new year’s resolutions that can help to make your private practice be the most successful it’s ever been.
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One of the biggest issues in private practice done right, is developing a step-by-step game plan of what to do, and exactly when. I am often asked “Can you please tell me what to do next?” The reality is, successful private practice is formulaic, and with a little effort, you too can develop or revamp your own Step By Step Implementation Game Plan.
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Practice Building and Mrs. Smith – “I can only be about your health not your insurance”.
In the last 3 practice building tips, I spoke about how
you can never be about the patient’s insurance,
only about their health.
Private Practice and Social Media? Here are our Top 4 Tips for Social Media That Works. Ignoring the potential of social media for your private practice growth is almost a recipe for certain failure these days.
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Are You the Private Practice Media Authority for Your Community? Information, both excellent as well as pure crap is everywhere when talking about about pain, disease, medication, and of course complementary and alternative care. And information continues to grow, in fact to explode on a daily basis.
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Don’t let these myths about content marketing mislead you—here’s what you need to know today about content marketing for your private practice.
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Effective communication is the cornerstone of a healthy private practice and good patient outcomes.
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Is It Time You Redesigned Your Private Practice?
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Discipline weighs ounces, regret weighs tons. The title of today’s article is one of my favorite quotes from the since passed business great Jim Rohn. I was very fortunate to be exposed to Jim very early on in my career.
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The details of your online presence have a strong influence on long-term sustainability for private practice owners. You already know that a strong online presence is essential to bring in new referrals and keep current patients engaged. But have you ever thought about what patients see when they Google you? Rest assured, it’s more than…
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But the reality is that you deserve to be financially successful in your private practice. Therefore all your communications, marketing, and, indeed, every system, must support your personal intention to help your patients get—and then stay—well.
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Too often, private practice owners get in trouble by not maintaining their focus; protecting their practice and, especially, its reputation as the powerful business it can be. This means impeccable staffing, cleanliness, efficiency, and everything else anybody paying for premium service desires.
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There really is no room for error in healthcare today, especially in private practice. Today though let’s talk about one of the most commonly-ignored growth and personal satisfaction strategies as private practice owners. That is, surveying existing and prospective patients.
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If you have been in practice even a few short years your next “New” Patient is someone you have treated before.
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Now you might ask, what defines power? I define it as really living the life of one’s dreams. Despite fear. Despite the economy. Despite sometimes insurmountable odds.
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The most important of all Private Practice Systems is…can you guess? Answering telephones by script. It is simply a mechanism to ensure two things. One is that patients are not turned off by what is said. The other is to obtain valuable information in terms of what parts of your marketing campaign are working. You have…
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Are YOU Prepared for What Lies Ahead in Private Practice? One of the harshest realities to face is that the landscape of private practice is changing, continuously!
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