The reality is, in private practice extraordinary hours and days make extraordinary lives. Yes, still filled with ups and downs. But the more extraordinary you CREATE, the better your satisfaction, income and happiness.
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One of the biggest challenges that many forget who attempt to specialize in private practice is how focused and targeted their marketing needs to be. And this is simply because too many private practice owners believe that “anyone” is their patient.
And this is simply because too many private practice owners believe that “anyone” is their patient.
Here’s the deal. Sociologists and human performance experts now know that our personal habits most especially our diet, exercise, and stress control are predictors of other successful habits more so than any other basic human functions. Identifying these key or core basic habits of private practice owners goes along way towards helping us become successful more than any other single effort.
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It has been said and written about for centuries, all any of us have is time. And for private practice owners’ time is indeed income. That’s why patient flow, scheduling, staffing during peak patient hours is critical.
Read MoreOf course this is one of the most challenging aspects of owning a private practice. Let’s face it… Study marketing in great detail and can even have some extremely challenging concepts to understand.
Read MoreToo often in today’s private practices we feel rushed or more focused on EMR and making sure all key compliance components of the EM codes are in place, instead of getting to know everything we need to learn to best help our patients.
Read MoreSome examples include early morning stretching and yoga classes, chronic pain control groups that you sponsor and train exclusively in as well as the time tested, twice monthly healthcare classes for all new patients.
Read MoreThere’s compliance with federal laws of course state laws, which vary greatly and change from time to time. Nonetheless we still encounter in private consulting private practices who are walking a fine line either with made up for antiquated policies.
Read MoreBut why do so many find it’s so difficult or worse yet, fail in private practice? Nowadays it’s because of the lack of effective marketing and most especially the lack of current or inappropriate business skills. One of these key business skills is pricing and collecting for your services appropriately.
Read MoreBut don’t mistake the title either. Those of us who’ve been in private practice for a longer time understand the numerous challenges we face every day.
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